Christian Dior once said “There is no such thing as an ugly woman. There are only ones who do not know how to make themselves attractive.” This quote has stayed with me throughout my life in both personal and professional circles as I give the women around me the tools to empower themselves through beauty and style.

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Not for the faint of heart, red lipstick is like vibrance and confidence in a tube. But where did its sultry reputation originate? And why doesn’t a pale lip or a smoky eye conjure the same mood as only a red mouth can? Here’s where apothecary meets anthropology.

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Like a tattoo, vanity is forever
We’ve all been there at one point or another. Stumbling into a late-night tattoo parlour after one too many with a ‘good idea’ we’d rather forget. Or dreaming up a tasteful (and not at all mainstream) emblem that marks a motto or a milestone that we actually remember.

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Living in a large northern city, we often joke that there are only two seasons — winter and construction. In the beauty world, however, there’s summer and then re-construction.

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As we find ourselves in the midst of another unflattering Movember where men everywhere grow interesting (sometimes borderline-sleazy) moustaches for a good cause, the topic of hair growth seems to be on everyone’s brain. Hair on the brain is one thing, but hair on the head is another thing entirely.

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The who’s who of hue

Every year when the leaves start to change, something interesting happens. People trade in their barely-there outfits for cozy layers, and retail therapy becomes an essential part of combating Seasonal Affective Disorder. Certainly, retail therapy makes us anything but sad, so this year, I got to thinking about colour therapy and how the colours of the season affect our choices and alter our mood almost as much as that new Balenciaga bag!

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Whether you’re behind the lense of a self-profile pic, unsuspectingly ‘tagged’ in a picture from a friend’s b-day, or appearing on live TV, no one wants a double chin. Most people in the fashion or media industry have likely been told to elongate their neck and push their chin forward and down to avoid a double chin and create the illusion of a stronger jaw line in photos.

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Talent may take centre stage at the Academy Awards, but on the red carpet, hair, makeup and designer fashions have stolen the limelight.

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Whether the nuptials are (ironically) conservative or err on the wild side, there are a couple of “couple styles” that may dictate your ensemble.

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Here’s your map to making choices with true curb appeal. Ladies and Gents: start your engines and let the road trip begin!

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